The Growth Effect



I teach dentists how to get their teams engaged, their operations running smoothly, and transform their office into a profitable business.

How this all got started

I’m a born and raised California girl who’s passionate about helping dentists. My dad is a dentist who started his dental practice from scratch, so naturally, I took advantage of accepting any open position the practice had!

Even from a young age I was eager to go to his office and help out. Of course, back then I was only dusting and saying “hello!” to every patient that walked in.

Once I was old enough to get an official position. I did.

Now here I am 15 years later. I’ve worked in every department of a dental office (I was even the janitor at one point). Needless to say, I’ve learned a lot. Not just about dentistry.

I learned what it takes to transform team members, streamline an office, and get an office to run waaaay smoother— all from personal trial and error.

My big “ah ha” moment came about because, frankly, I was sick and tired. 

I was tired of balls being dropped almost all the time. I was tired of having to tell people what to do, when to do it, and how to do.

I was tired of feeling like “if I didn’t do it, it wasn’t going to be done right.”

I was sick of seeing all the money my dad spent on dental consultants go down the drain because we (the whole office, myself included) couldn’t get it together.

I was tired of feeling overwhelmed and stressed out.

And, to be perfectly honest, I was tired of hearing my dad complain about disengaged team members, and how things weren’t going the way he had hoped for his practice (Because things shouldn’t be like that).

One day it hit me: Why not take an active stance to change things?

"Nothing changes until you change."

I spent two years building a business foundation for a dental office that would foster growth, allow an office to quickly adapt & implement new strategies. The dream was to be able to show up every day reignited and passionate (instead of burnt out and frustrated). It was time to create a culture that fosters personal development and engages people. And get a dental office to actually run like a business!

I know dental school doesn’t teach you that.

After having many conversations with my father, combined with the fact that I excel in identifying inefficiency, I’ve created exactly what a dentist needs to take his or her practice to the next level.

Let me tell you, doing this won’t be a cake walk. We had to make a lot of changes, including personal ones. Change can be hard. But the truth is: it’s so worth it.

And I realize that you might feel like things are hopeless or maybe the sheer volume of what needs to change feels completely overwhelming, but there is a light at the end of the tunnel. After all, we made it through the struggles and challenges.

Those changes (especially the tough ones) impacted the team’s morale, productivity, and efficiency for the better.

One of the best parts in this transformation was seeing how much the overall attitude and engagement improved in the team. Seeing a team go from an attitude of  “that’s not my job” to high fives and “tag me in”  is an exciting leap forward.

But honestly seeing how much was lifted off of the dentist (aka my dad in this story) when he learned how to engage with the team, delegate, and create accountability was truly rewarding.

Why The Growth Effect

That's What I Want for You

I created The Growth Effect to teach dentists how to effectively lead their teams and get their office to run like a well-oiled machine. 

I learned first-hand how having a shaky foundation hurts a dental office’s growth, kills team morale, and causes major overwhelm for everyone. And that’s not what I want for you.

I created an actionable process with plug-n-play templates and checklists that are specific to dentists, and the operations of a dental office

What I want, is for you to have an office with a kick-ass team, operations that run smoothly, a practice that runs like a profitable business, and a culture that actually makes you excited to show up for work every day.

I can teach you how to do that. So the only question is are you ready?